Sue-Ann Bubacz

I write a lot in the B2B space. I attract business clients so that’s a good thing:)
But, there’s a small problem writing in this space. I see it a lot, and I do think it’s worth noting. I don’t want to make too big a deal, but I feel strongly enough to point it out.
(In a nice way, of course!)
The biggest problem is this:
You can’t see past your nose. You see, the copy on your website or blog is not for you. You’re not the intended audience and worse, you are plagued by “the curse of knowledg...

Need some help on how to find happiness or just plain getting your happy switch turned to the “on” position?
Well, after a lot of research and double-checking all of the latest scientific data my friend Sue-Ann Bubacz and I put together these incredible 100 plus tips and life lessons for happiness!
Ready? Here we go.
Happy. Happier. Happiness.

This is a guest post by contributing author and content writer Sue-Ann Bubacz. Today Sue-Ann shows us how we can make our blogs matter for business.

"If you’re a business website owner, having a blog gives you an opportunity to establish yourself, your business, and your brand as an authority in your industry. But credibility is only the tip of the iceberg for the benefits of having a living, breathing blog for your site’s activity hub.

Now that you’re playing around with videos for business, I didn’t want to leave you hanging! So, in this post, I’m going to share a few shiny bright ideas for producing short business videos on purpose.
I say on purpose because I know I’m not the only one who feels camera shy. But, that’s no reason not to take steps to create business content for your business goals with videos.
Your customers will thank you and so will your business. Like other content you create, plan your videos to make bo...

Are you always trying to learn more for crafting a better blog and website presence? How can you uncover useful insights to continually improve?

Trying to determine things like who your audience is, what resonates with them, and what topics are most popular for visitors to your website, all matter in developing your content marketing and digital strategies.

Looking at Google Analytics from a beginner level helps with finding answers and insights you can use.

I admit it. I am living vicariously through Ryan and Kelli’s fascinating travels and day-to-day adventures. Plus, their photos and videos are breathtaking, surprising, and exciting all at once.
Exploring the world in such an immersive way has to be one of the most interesting (and scary) ways to experience and learn about so many things, so many people. Freeing. Exotic.
I say hats off, you guys! I for one am loving every minute of your adventurous blogging journey and curiosities filled lifes...

There was a time when written communications were as simple as hieroglyphics etched in stone, or more recently, had everything to do with a simple wooden pencil or ink pen to paper.
Maybe you’re too young to remember the good old days or you don’t care. The thing is, communicating on paper or on a stone for that matter, wasn’t easy to share. Or organize.
When you write—personally, professionally, or for business—these days, the wonderful world wide web gives you unlimited ways to get the word...

Blogging is crucial for sharing content with your audience in a meaningful way. What makes it meaningful, however, varies in oh-so-many ways.

The type of content you create is one example. Ready to explore?

See, Iʼm comfortable just how I am and I donʼt subscribe to dress for success.

But, maybe Iʼm the problem, a rebel, a nonconformist! In truth, Iʼve always run my own thing without much regard for what other people think. Let's talk...

EBooks have multiple uses in the digital environment and are a great way to offer value while building your business and reputation.

Digital content for your business and website demands more today than ever before. Taking your content higher means starting with the relevant core material. Next comes sculpting information, even the mundane, into a viable and vivacious piece of work. See valuable #infographics examples and information to expand your content visually...

Building a kickass brand isn’t a guaranteed grand slam, no matter how perfect your plan, how detailed, or how strategic.

For one thing, a widely understood perception of your brand depends largely on how the outside world sees you, rather than how you view yourself. Worse, developing your positive brand image is an ongoing proposition, definitely a long-term challenge.

Brands evolve with a business so, branding’s not usually something you put in place once and you’re done. LIVE MARKETING book...

MIX/SIZZLE&SHAKE Your Business Podcast discussing everything business and content. In this episode, content for today is in an evolutionary state and it makes you wonder what's the best way to produce content for your business. Here are some ideas from a group of top-rate content creators to give you some things to think about for your content plan.

Conjuring up content creations to drive your content marketing strategy isn’t as simple as a single formula. Rather than following a recipe, masters of content create their own mix of ingredients and so can you. So, reaching the high standards of Chef Ramsay in the content dishes you serve means exploring to find your “origin...

Part two contributor post. How to make your content create a boomerang effect to bring quality visitors back to your website to grow your digital reach and business.